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Sevierville Receives Recognition For New Wayfinding Project

Posted 12-09-21.

The City of Sevierville has received national recognition for the design of their new wayfinding signage from Graphic Design USA (GDUSA), a national information source for graphic design professionals.

Kerestes-Martin Associates, Inc., (KMA Design), an environmental graphic design firm headquartered in Pittsburgh, PA, has been awarded a 2021 American Graphic Design Award by GDUSA - “Signs – Wayfinding Design” for a comprehensive signage design project KMA Design developed for the City of Sevierville.


“We’re excited to receive this recognition for our wayfinding project,” said Sevierville Planning Director Dustin Smith. “KMA has been a great partner. We feel the new signage significantly improves navigation throughout the Municipal Campus area.”

KMA Design was awarded the wayfinding project contract with the City in 2017 and Phase 1A of the project was completed in March 2021. This phase completed wayfinding signage for the Municipal Campus, which consists of the City Hall, Police Department, Community Center, Civic Center and Chamber of Commerce buildings.

The project includes building wall signage, blade signs in front of buildings, campus directional signage, and new main monument signs for the Municipal Campus and Chamber of Commerce.

The next phase, which is currently out to bid, will include gateway entrance monuments at all of the entrances to the City: Winfield Dunn Parkway coming of I40, Chapman Highway, Newport Highway, and Winfield Dunn Parkway coming north from Pigeon forge. Greenway and blueway identification signs and some new mile marker identification signs are also planned.

Later phases may include City-wide directional signs to major destinations and public buildings, destination arrival signs and internal directional signs.

The purpose of the wayfinding project is to establish Sevierville as its own destination, creating a sense of place throughout the entire City, and assisting visitors and local residents to their destinations, while also creating an aesthetically pleasing design which encompasses Sevierville’s natural resources of rivers and mountains.